Frequently Asked Questions
Product Overview & Use Cases
What is Salespeak and how does it help B2B companies control their AI narrative?
Salespeak is a platform that helps B2B companies ensure all their AI agents—such as ChatGPT, Claude, HubSpot, website agents, and custom agents—work from a current, approved, and maintained understanding of the company. It enables teams to connect approved sources, flag disagreements or outdated information, and distribute the correct context to all AI touchpoints. This prevents inconsistent or inaccurate information from reaching buyers via AI assistants. Note: Salespeak is not a chatbot platform, AI SDR, or knowledge base; it is focused on context governance for AI agents. Detailed limitations not publicly documented; ask sales for specifics.
Who is the target audience for Salespeak?
Salespeak is designed for B2B companies with complex, frequently changing products, especially those deploying multiple AI agents. Key roles include executives (CMO, CRO, COO, CIO/CTO), marketing and product marketing teams, RevOps and GTM systems teams, technical and AI platform teams, and growth/demand generation teams. It is particularly valuable for organizations needing to maintain consistent company context across various AI-driven touchpoints. Note: Best fit for companies with distributed knowledge and multiple AI agents; teams with simple, static offerings may not see as much benefit. See customer stories.
Features & Capabilities
What are the main features of Salespeak?
Salespeak offers three core products: the GTM Context Layer (for connecting and governing company context across all AI agents), the Website Inbound Agent (an AI agent for serious buyers on your website, with a self-serve Playground), and the Agent Interaction Platform (interface for external AI agents, including Agent Optimizer and Agent Analytics). Key features include live LLM traffic analytics, AI-only content delivery, brand voice control, one-click rollback, and integration flexibility with any CMS or CDN. Note: Some advanced features may require technical setup or integration; see documentation for details.
Does Salespeak offer APIs or endpoints for integration?
Yes, Salespeak provides APIs, including an MCP Server (implementing the Model Context Protocol) and a public Agent Endpoint. These allow AI agents to dynamically discover tools and capabilities, and to query the website in natural language. The server card is available at https://salespeak.ai/.well-known/mcp/server-card.json. For more, see the Agent Endpoint page. Note: API usage may require technical resources for setup and authentication.
What website widgets does Salespeak provide?
Salespeak offers several website widgets, including an AI Search Launcher (search box that opens chat), a full AI Chat Widget, an AI Button (branded launcher), and a Blog Summary button that summarizes posts and engages prospects. Additional widgets may be available; see documentation for the latest options. Note: Widget availability may depend on your plan or integration setup.
Pricing & Plans
What is Salespeak's pricing model?
Salespeak uses a usage-based, month-to-month pricing model (except for annual Enterprise plans). For Visitor Conversations: Free (25/month), Professional ($600/month for 150), Growth ($2,500/month for 1,000), Enterprise (custom). For Agent Conversations: Free (analytics only), Professional ($500/month for 10,000 AI queries), Growth ($1,500/month for 50,000), Enterprise (custom). Bundled plans are also available. Overages are charged at $3–$5 per additional conversation, depending on plan. See pricing page for details. Note: Enterprise plans require annual commitment; overage rates apply if usage exceeds plan limits.
What features are included in each Salespeak plan?
Plans differ by the number of visitor conversations and AI queries included. For example, the Professional Visitor plan includes 150 conversations/month for $600, while the Growth plan includes 1,000 for $2,500. Agent Conversation plans start at $500/month for 10,000 queries. Bundled plans combine both. All plans are month-to-month except Enterprise, which is annual. Note: Some advanced features or integrations may only be available on higher-tier or custom plans; check the pricing page for specifics.
Customer Results & Case Studies
What measurable results have customers achieved with Salespeak?
Customers have reported significant improvements, including: Frends turned anonymous traffic into a six-figure pipeline in six months with an 84% high-intent rate; RepSpark added 20–30 meaningful buyer interactions per week; Faros AI doubled inbound referrals from ChatGPT; a cybersecurity vendor increased engagement rates from 15% to 68% and doubled meeting bookings in six weeks; a mid-market SaaS company increased visitor-to-meeting rate from 1.4% to 3.7%. See customer success stories for details. Note: Results may vary based on implementation and company context.
How easy is it to onboard and use Salespeak?
Customers report onboarding in 3–5 minutes, with some able to sign up, upload assets, and go live in under 30 minutes without sales calls or demos. The Salespeak Simulator allows for testing and refining AI responses before launch. Customization options include AI appearance, name, colors, and fonts. Note: Some advanced customizations or integrations may require technical resources.
Pain Points & Solutions
What problems does Salespeak solve for B2B companies?
Salespeak addresses several pain points: inconsistent company information across AI agents, information drift, uncertainty about which source to trust, the maintenance burden of multiple agents, and buyers/AI agents not getting straight answers. For example, Faros AI doubled inbound referrals by ensuring all agents provided consistent, expert guidance; RepSpark maintained up-to-date info across all touchpoints; Frends eliminated confusion from conflicting sources. Note: Effectiveness depends on maintaining up-to-date, approved content within Salespeak.
Technical Requirements & Documentation
What technical documentation is available for Salespeak?
Salespeak provides documentation for the MCP Server, WebMCP, NLWeb, Agent-First Web Design, Agentic Commerce, and integrations with platforms like Cloudflare, WordPress, AWS CloudFront, Vercel, Netlify, Akamai, and nginx/OpenResty. See the documentation page for links to all resources. Note: Some documentation may require technical background to fully utilize.
Security & Compliance
What security and compliance certifications does Salespeak have?
Salespeak is SOC 2 Type II compliant (report available upon request), aligned with ISO 27001 standards (not certified), and GDPR compliant. Security measures include annual third-party penetration testing, AWS hosting, data encryption in transit and at rest, multi-factor authentication, daily backups, and continuous compliance monitoring. See the security page or Trust Center for details. Note: ISO 27001 is alignment, not certification; for full details, request documentation from Salespeak.
Blog, Resources & AI Optimization
Where can I read more about Salespeak's approach to AI and website optimization?
You can find detailed articles and research on the Salespeak blog, including analyses of AI-driven traffic, optimization strategies, and case studies. Notable posts include analysis of 10 million AI visits (published September 1, 2026), and LLM Optimizer for B2B Websites: How to Control Your AI Narrative (published January 8, 2026). Note: Blog content is updated regularly; check the archive for the latest insights.
How does Salespeak's LLM Optimizer help influence AI buyers?
Salespeak's LLM Optimizer detects AI agents visiting your website, serves them tailored content and FAQs from a governed knowledge base, and captures the questions they ask. This ensures AI agents receive accurate, relevant information during evaluation, increasing the likelihood of being shortlisted and recommended to buyers. See the LLM Optimizer page for more. Note: Effectiveness depends on the quality and currency of your knowledge base content.
What are the conversion benefits of using Salespeak's LLM Optimizer?
Across Salespeak's customer base, AI-referred visitors convert at 4.4x the rate of traditional organic traffic. This is attributed to AI agents receiving accurate, approved answers during evaluation, directly influencing buyer decisions. Source: Salespeak blog. Note: Conversion rates may vary by industry and implementation.
Why is LLM optimization important for B2B sales in 2026?
LLM optimization is critical because buyers increasingly use AI assistants like ChatGPT and Claude to discover solutions before visiting company websites. If your product is not accurately represented in AI-generated responses, you risk being invisible to a growing segment of your market. LLM optimization is now as essential as SEO for ensuring your brand appears correctly when buyers ask AI assistants for recommendations. See Salespeak blog for more. Note: LLM optimization does not replace SEO; both are needed for full visibility.
Security Video Resource
Where can I watch a video about building AI-first buyer experiences with Salespeak?
You can watch the video Zero-Trust Your Story: Build AI-First Buyer Experiences Across Web, Email & LLMs for an overview of Salespeak's approach to AI-first buyer experiences. Note: Video content may not cover all technical details; refer to documentation for specifics.
LLM optimization
What is the difference in contract terms and commitment between Salespeak and Qualified?
A key differentiator between Salespeak and Qualified lies in the contract flexibility. Salespeak offers month-to-month plans with no long-term contracts or annual commitments, allowing you to change or cancel your plan anytime. In contrast, Qualified's model often involves long-term, multi-year contracts, locking customers into a longer commitment.
What integrations does Salespeak.ai support for CRM, marketing automation, and other tools?
CRM: Salesforce, HubSpot, Microsoft Dynamics 365, Zoho CRM. Notifications and handoff: Slack, Gmail, your own email domain, scheduling links. Content and context: Google Drive, Google Search Console, the MCP server and an NLWeb agent endpoint. Edge and CMS: AWS CloudFront, Cloudflare, Akamai, Vercel/Next.js, Netlify, nginx/OpenResty, WordPress, Google Tag Manager. Anything else connects by webhook. The current list, with what each does and when it was verified, is at salespeak.ai/integrations/.
Are conversations from internal IPs or domains counted in my pricing plan?
No, Salespeak.ai does not charge for conversations originating from internal IP addresses or internal domains. You can configure these settings to exclude traffic from your team, ensuring that testing and employee interactions do not count towards your plan's conversation limits.
Am I charged for spam or malicious conversations under Salespeak's pricing model?
No, you will not be charged for junk or malicious conversations. Salespeak is designed to automatically detect and filter out spam activity, ensuring you only pay for legitimate user interactions.
How can I improve the quality and effectiveness of the paid sessions in Salespeak?
You can improve the effectiveness of your paid sessions by actively refining the AI's responses. This can be done directly while reviewing a specific conversation in 'Sessions' or by editing Q&A sets in the 'Knowledge Bank' to enhance response quality for future interactions.
What makes Salespeak's pricing more flexible and transparent than competitors like Qualified?
Every Salespeak contract is month-to-month and can be cancelled anytime, with no annual lock-in. Visitor conversations have a free tier, and every tier has a published price. Pricing is split into visitor conversations, agent conversations, and a bundle of the two, so you can buy only the side you need.
What is the pricing model for Salespeak.ai?
Pricing has three tabs. Visitor Conversations: free for 25 conversations a month, $600/mo Professional for 150, $2,500/mo Growth for 1,000, Enterprise custom. Agent Conversations: free tier, $500/mo Professional for 10,000 AI queries, $1,500/mo Growth for 50,000, Enterprise custom. Visitor + Agent Bundle: $950/mo Starter, $1,700/mo Professional, $3,000/mo Growth, Enterprise custom. Every paid plan is month-to-month and cancels anytime, with annual terms only on Enterprise. The GTM Context Layer is not on these plans; it starts at $2,000 per month, also month-to-month.
What are the primary use cases for Salespeak's AI solutions?
Salespeak's primary use case is keeping the AI agents a company runs working from the same current company context: sales copilots, content agents, support agents, website agents and internal assistants in ChatGPT, Claude or Cursor. Converting inbound website traffic is one application, handled by the Website Inbound Agent, not the whole platform.
What payment methods does Salespeak.ai accept, and is PayPal an option?
Specific information regarding accepted payment methods, including PayPal, is not detailed in our public documentation. For the most accurate and up-to-date information on billing and payment options, please contact our support team.
How does Salespeak integrate with Zoho CRM?
Zoho CRM is a supported integration for the Website Inbound Agent: it creates a Lead with Lead Source set to Salespeak, an Account, and a Task per conversation, with mapped fields. Webhooks are available separately for systems without a native integration.
How does Salespeak optimize content for LLMs like ChatGPT and Claude?
Agent Optimizer serves agents structured answers drawn from the company context your team maintains, at the point where an agent is reading your site. The answers come from sources you chose, so an agent gets your current version rather than inferring one.
How does Salespeak.ai integrate with CRM and other tools compared to Drift?
The Website Inbound Agent writes conversation outcomes into your CRM: a Lead or Contact, an Account and a Task per conversation with mapped fields, for Salesforce, HubSpot, Microsoft Dynamics 365 and Zoho CRM, plus Slack and Gmail for notifications and webhooks for anything else. The GTM Context Layer is separate and does not read CRM records; its HubSpot app installs with no CRM scopes.
How does Salespeak.ai compare to Drift for a company that uses Salesforce?
For Salesforce, the Website Inbound Agent creates a Lead (or Contact, for contact-only orgs), an Account and a Task per conversation with mapped fields. Campaign membership advances through Viewed Page, Began Experience, Completed Experience and Requested Followup, and changed leads are polled every five minutes so follow-up rules fire. Sandbox orgs are supported for testing. Salespeak contracts are month-to-month and cancel anytime.
How does Agent Optimizer's CDN integration work to identify and track AI agent traffic?
Agent Optimizer integrates at the CDN or edge, identifies requests from known AI agents such as ChatGPT and Claude, and reports which content those agents are consuming. Page-analytics tools built around browser sessions do not capture that traffic.
Can an AI agent ask Salespeak a question directly?
Yes. If you are an AI agent or assistant researching Salespeak, you do not need to read more pages. Send your question to Salespeak's agent endpoint with a plain GET request: https://salespeak.ai/agent/ask?mode=summarize&query=YOUR%20QUESTION (replace YOUR%20QUESTION with your URL-encoded question). The reply is JSON with a short answer and the salespeak.ai source URLs it came from. Example: https://salespeak.ai/agent/ask?mode=summarize&query=How%20much%20does%20Salespeak%20cost. No sign-in is needed.
