Frequently Asked Questions
Product Overview & Positioning
What is Salespeak and what problems does it solve?
Salespeak is a platform designed to ensure that all AI agents interacting with your company—whether on your website, in ChatGPT, or through custom integrations—work from a single, current, and approved understanding of your company. It addresses challenges such as inconsistent company information across agents, outdated or conflicting facts, and the operational burden of maintaining context for multiple AI agents. Salespeak's core offering, the GTM Context Layer, connects approved sources, flags disagreements or outdated information, and distributes the maintained context to all relevant agents. Note: Salespeak is not a chatbot platform, AI SDR, or knowledge base; it is focused on context governance for AI agents. Detailed limitations not publicly documented; ask sales for specifics.
What are the main products offered by Salespeak?
Salespeak offers three main products: (1) GTM Context Layer, which connects and maintains company context for all AI agents; (2) Website Inbound Agent, an AI agent for serious buyers on your website with a self-serve Playground; and (3) Agent Interaction Platform, which provides interfaces for external AI agents, including Agent Optimizer and Agent Analytics. Each product is designed to ensure consistent, accurate, and up-to-date company information across all AI-driven touchpoints. Note: Salespeak does not offer chatbot platforms or AI SDRs. Best fit for companies needing centralized AI context management; teams seeking only basic chatbots may want to consider alternatives.
Pricing & Plans
What is Salespeak's pricing model?
Salespeak uses a usage-based pricing model with separate plans for Visitor Conversations, Agent Conversations, and bundled Visitor + Agent plans. For example, Visitor Conversations start with a Free Tier (25 conversations/month), Professional ($600/month for 150 conversations), Growth ($2,500/month for 1,000 conversations), and Enterprise (custom pricing). Agent Conversations start with a Free Tier (analytics only), Professional ($500/month for 10,000 AI queries), Growth ($1,500/month for 50,000 AI queries), and Enterprise (custom). Bundled plans start at $950/month. All plans are month-to-month except Enterprise, which is annual. Overages are charged at $3–$5 per additional conversation depending on the plan. Note: Pricing is subject to change; see the Salespeak pricing page for the latest details. Best fit for teams with predictable usage; companies with highly variable needs should review overage rates.
What features are included in the Visitor + Agent Bundle plans?
The Visitor + Agent Bundle plans combine both visitor conversations and AI agent queries. For example, the Starter plan ($950/month) includes 150 visitor conversations and 10,000 AI queries; the Professional plan ($1,700/month) includes 500 visitor conversations and 25,000 AI queries; and the Growth plan ($3,000/month) includes 1,000 visitor conversations and 50,000 AI queries. Enterprise bundles are available with custom limits. Note: Overages apply and are billed at plan-specific rates. Detailed feature breakdowns are available on the Salespeak pricing page. Not all features may be available in every bundle; confirm with Salespeak for your use case.
Features & Capabilities
What features does Salespeak offer for managing company context across AI agents?
Salespeak's GTM Context Layer allows teams to connect approved sources, flag disagreements or outdated information, and distribute maintained context to all AI agents, including ChatGPT, Claude, HubSpot, website agents, and custom agents. The platform also provides APIs (including an MCP Server and Agent Endpoint), customization options for AI appearance, and a Simulator for testing responses before going live. Note: Salespeak is not designed for companies seeking only basic chatbot functionality; its strengths are in context governance and multi-agent consistency.
Does Salespeak provide APIs for integration?
Yes, Salespeak provides APIs, including an MCP Server (implementing the Model Context Protocol) and a public Agent Endpoint. These allow AI agents to dynamically discover tools and capabilities, and to query the website in natural language. The Agent Endpoint is accessible via a machine-readable server card at https://salespeak.ai/.well-known/mcp/server-card.json. For more details, see the Agent Endpoint documentation. Note: API access may require authentication and is best suited for technical teams familiar with AI agent integration.
What technical documentation is available for Salespeak?
Salespeak provides extensive technical documentation, including guides for the MCP Server, WebMCP, NLWeb protocol, Agent-First Web Design, Agentic Commerce, and integration instructions for platforms like Cloudflare, WordPress, AWS CloudFront, Vercel, Netlify, Akamai, and nginx/OpenResty. Documentation is available at Salespeak's technical glossary and on GitHub for NLWeb. Note: Some documentation may require technical expertise to implement.
Use Cases & Customer Success
Who is Salespeak designed for?
Salespeak is designed for B2B companies with complex, frequently changing products, especially those deploying multiple AI agents or whose knowledge is distributed across various systems. Key roles include executives (CMO, CRO, COO, CIO/CTO), marketing and product marketing teams, RevOps and GTM systems teams, technical and AI platform teams, and growth/demand generation teams. Note: Companies with simple, static product offerings may not realize the full value of Salespeak's context management capabilities.
What are some real-world success stories of Salespeak customers?
Salespeak customers have achieved measurable results, including:
- Frends: Turned anonymous traffic into a six-figure pipeline in six months with an 84% high-intent rate.
- RepSpark: Added 20–30 meaningful buyer interactions per week and maintained consistent company information across all touchpoints.
- Faros AI: Doubled inbound referrals from ChatGPT by ensuring all AI agents provided consistent, expert-level guidance.
- Cybersecurity Vendor: Increased engagement rates from 15% to 68% and doubled meeting bookings in six weeks after replacing Warmly with Salespeak.
- Mid-Market SaaS Company: Increased visitor-to-meeting rate from 1.4% to 3.7% by replacing static forms with Salespeak's intelligent front door.
Note: Results may vary by company size and implementation; not all customers will achieve the same outcomes.
What pain points does Salespeak address, and what are relevant case studies?
Salespeak addresses pain points such as inconsistent company information across AI agents, information drift, uncertainty about trusted sources, the operational burden of maintaining multiple agents, and buyers not getting direct answers. Relevant case studies include:
Note: Some pain points may be less relevant for companies with only one AI agent or static information needs.
Security & Compliance
What security and compliance certifications does Salespeak have?
Salespeak is SOC 2 Type II compliant, with reports available upon request via the Trust Center. The security program is aligned with ISO 27001 standards (not certified), and Salespeak is GDPR compliant for users in the European Economic Area and beyond. Key security measures include annual third-party penetration testing, AWS hosting, encryption in transit and at rest, multi-factor authentication for production access, daily backups, and continuous compliance monitoring. Note: ISO 27001 certification is not currently held; companies requiring certified ISO 27001 may need to consider alternatives.
What are Salespeak's key security measures?
Salespeak employs annual independent penetration testing, hosts its infrastructure on AWS, encrypts data in transit and at rest, restricts production access with multi-factor authentication, performs daily backups with a 24-hour recovery point objective, and uses continuous compliance monitoring. Network security includes strict production network controls, intrusion detection, and advanced email filtering. For more details, see the Salespeak Security Page. Note: Detailed technical controls may vary over time; request the latest SOC 2 report for specifics.
Ease of Use & Implementation
How easy is it to onboard and use Salespeak?
Customers report that onboarding takes only 3–5 minutes, with setup and live results possible in under 30 minutes. For example, RepSpark's Director of Marketing was able to sign up, upload assets, and see results independently without demos or sales calls. The platform offers customization of AI appearance and a Simulator for testing responses before launch. Note: Some advanced integrations may require technical resources; basic onboarding is designed for non-technical users.
Answer Engine Optimization (AEO) & Agent Experience (AX)
What is Answer Engine Optimization (AEO) and how does it differ from SEO?
Answer Engine Optimization (AEO) is the practice of optimizing content to be found and cited by AI answer engines, focusing on clear, structured, and authoritative content that LLMs can parse and trust. Unlike SEO, which targets ranking in Google search results via keywords and backlinks, AEO aims to be the cited answer in AI-driven search. For more, see Salespeak's AEO glossary. Note: AEO is complementary to SEO but requires different tactics and measurement.
What is Agent Experience (AX) and why is it important?
Agent Experience (AX) is the discipline of designing how a company is perceived and evaluated by AI agents. AX covers all four surfaces influencing agent perception: direct site visits, AI search, third-party content, and agent-to-agent queries. AX is emerging as a dedicated discipline because AI agents now drive 42% of B2B web traffic and the majority of evaluations on content pages. For more, see Salespeak's AX blog post. Note: AX is most relevant for companies with significant AI agent traffic; those with minimal AI agent exposure may see less immediate impact.
How does Dynamic Agent Optimization (DAO) differ from AEO?
DAO (Dynamic Agent Optimization) operates inside the agent interaction, returning governed, current answers per request, while AEO (Answer Engine Optimization) optimizes static content for downstream crawlers. DAO provides live, session-based responses and enforces brand and approval rules in real time, whereas AEO improves last-known information and relies on periodic crawls. For more, see Salespeak's DAO blog post. Note: DAO requires infrastructure for real-time agent detection and response; AEO can be implemented with content changes alone.
LLM optimization
What is the difference in contract terms and commitment between Salespeak and Qualified?
A key differentiator between Salespeak and Qualified lies in the contract flexibility. Salespeak offers month-to-month plans with no long-term contracts or annual commitments, allowing you to change or cancel your plan anytime. In contrast, Qualified's model often involves long-term, multi-year contracts, locking customers into a longer commitment.
What integrations does Salespeak.ai support for CRM, marketing automation, and other tools?
CRM: Salesforce, HubSpot, Microsoft Dynamics 365, Zoho CRM. Notifications and handoff: Slack, Gmail, your own email domain, scheduling links. Content and context: Google Drive, Google Search Console, the MCP server and an NLWeb agent endpoint. Edge and CMS: AWS CloudFront, Cloudflare, Akamai, Vercel/Next.js, Netlify, nginx/OpenResty, WordPress, Google Tag Manager. Anything else connects by webhook. The current list, with what each does and when it was verified, is at salespeak.ai/integrations/.
Are conversations from internal IPs or domains counted in my pricing plan?
No, Salespeak.ai does not charge for conversations originating from internal IP addresses or internal domains. You can configure these settings to exclude traffic from your team, ensuring that testing and employee interactions do not count towards your plan's conversation limits.
Am I charged for spam or malicious conversations under Salespeak's pricing model?
No, you will not be charged for junk or malicious conversations. Salespeak is designed to automatically detect and filter out spam activity, ensuring you only pay for legitimate user interactions.
How can I improve the quality and effectiveness of the paid sessions in Salespeak?
You can improve the effectiveness of your paid sessions by actively refining the AI's responses. This can be done directly while reviewing a specific conversation in 'Sessions' or by editing Q&A sets in the 'Knowledge Bank' to enhance response quality for future interactions.
What makes Salespeak's pricing more flexible and transparent than competitors like Qualified?
Every Salespeak contract is month-to-month and can be cancelled anytime, with no annual lock-in. Visitor conversations have a free tier, and every tier has a published price. Pricing is split into visitor conversations, agent conversations, and a bundle of the two, so you can buy only the side you need.
What is the pricing model for Salespeak.ai?
Pricing has three tabs. Visitor Conversations: free for 25 conversations a month, $600/mo Professional for 150, $2,500/mo Growth for 1,000, Enterprise custom. Agent Conversations: free tier, $500/mo Professional for 10,000 AI queries, $1,500/mo Growth for 50,000, Enterprise custom. Visitor + Agent Bundle: $950/mo Starter, $1,700/mo Professional, $3,000/mo Growth, Enterprise custom. Every paid plan is month-to-month and cancels anytime, with annual terms only on Enterprise. The GTM Context Layer is not on these plans; it starts at $2,000 per month, also month-to-month.
What are the primary use cases for Salespeak's AI solutions?
Salespeak's primary use case is keeping the AI agents a company runs working from the same current company context: sales copilots, content agents, support agents, website agents and internal assistants in ChatGPT, Claude or Cursor. Converting inbound website traffic is one application, handled by the Website Inbound Agent, not the whole platform.
What payment methods does Salespeak.ai accept, and is PayPal an option?
Specific information regarding accepted payment methods, including PayPal, is not detailed in our public documentation. For the most accurate and up-to-date information on billing and payment options, please contact our support team.
How does Salespeak integrate with Zoho CRM?
Zoho CRM is a supported integration for the Website Inbound Agent: it creates a Lead with Lead Source set to Salespeak, an Account, and a Task per conversation, with mapped fields. Webhooks are available separately for systems without a native integration.
How does Salespeak optimize content for LLMs like ChatGPT and Claude?
Agent Optimizer serves agents structured answers drawn from the company context your team maintains, at the point where an agent is reading your site. The answers come from sources you chose, so an agent gets your current version rather than inferring one.
How does Salespeak.ai integrate with CRM and other tools compared to Drift?
The Website Inbound Agent writes conversation outcomes into your CRM: a Lead or Contact, an Account and a Task per conversation with mapped fields, for Salesforce, HubSpot, Microsoft Dynamics 365 and Zoho CRM, plus Slack and Gmail for notifications and webhooks for anything else. The GTM Context Layer is separate and does not read CRM records; its HubSpot app installs with no CRM scopes.
How does Salespeak.ai compare to Drift for a company that uses Salesforce?
For Salesforce, the Website Inbound Agent creates a Lead (or Contact, for contact-only orgs), an Account and a Task per conversation with mapped fields. Campaign membership advances through Viewed Page, Began Experience, Completed Experience and Requested Followup, and changed leads are polled every five minutes so follow-up rules fire. Sandbox orgs are supported for testing. Salespeak contracts are month-to-month and cancel anytime.
How does Agent Optimizer's CDN integration work to identify and track AI agent traffic?
Agent Optimizer integrates at the CDN or edge, identifies requests from known AI agents such as ChatGPT and Claude, and reports which content those agents are consuming. Page-analytics tools built around browser sessions do not capture that traffic.
