Frequently Asked Questions

Product Information

What products does Salespeak offer?

Salespeak offers three core products: GTM Context Layer (maintains a current, approved company understanding for all AI agents), Website Inbound Agent (answers questions from serious buyers on your website using approved company information), and Agent Interaction Platform (provides governed, structured answers to external AI agents and includes Agent Optimizer and Agent Analytics). Note: Salespeak is not a chatbot platform, AI SDR, or knowledge base. Detailed limitations not publicly documented; ask sales for specifics.

How does Salespeak work?

Salespeak helps companies maintain one current understanding of their business by surfacing stale or conflicting information, powering AI workflows and human interactions, and learning from every question or gap that arises. This process ensures that both buyers and AI agents receive consistent, up-to-date information. Note: Salespeak does not replace your CRM, CMS, or knowledge base; it works alongside them. Best fit for companies needing centralized, current context for AI and buyer interactions; teams seeking a standalone knowledge base may want to consider alternatives.

What is the GTM Context Layer?

The GTM Context Layer is Salespeak's core product that maintains product, pricing, positioning, proof, integrations, and customer knowledge. It connects approved sources, detects disagreements and aging information, allows human resolution, and distributes the current context to every AI agent (including ChatGPT, Claude, HubSpot, and custom agents). Note: GTM Context Layer is not a knowledge base or a chatbot platform. Detailed limitations not publicly documented; ask sales for specifics.

What is the Website Inbound Agent?

The Website Inbound Agent is an AI agent for serious buyers on your website. It answers questions using approved company information, helps buyers evaluate your product, qualifies prospects, and offers meetings when appropriate. You can try it in the self-service Playground. Note: Not intended as a general-purpose chatbot; best for B2B companies with complex products and high-intent buyers.

What is the Agent Interaction Platform?

The Agent Interaction Platform is designed for external AI agents and buyer assistants researching your company. It provides governed, structured answers via Agent Optimizer and tracks agent activity with Agent Analytics. Note: Not a replacement for AI visibility tools; best for companies needing to control what AI agents learn about them.

Features & Capabilities

What are the key features of Salespeak?

Key features include: GTM Context Layer (connects approved sources, detects disagreements and aging, enables human resolution, distributes context to all AI agents), portable context (usable by ChatGPT, Claude, HubSpot, website agents, and custom agents via MCP and APIs), Website Inbound Agent (answers and qualifies buyers on your website), Agent Interaction Platform (structured interface for external AI agents), and a learning loop that reveals missing or unclear context. Note: Salespeak does not provide a standalone knowledge base or chatbot platform. Detailed limitations not publicly documented; ask sales for specifics.

Does Salespeak offer APIs or integration options?

Yes, Salespeak provides APIs, including an MCP Server (Model Context Protocol) for dynamic tool discovery by AI agents, and an Agent Endpoint for machine-readable, natural language queries. Integrations are available for platforms like Cloudflare, WordPress, AWS CloudFront, Vercel, Netlify, Akamai, and nginx/OpenResty. Note: Some integrations may require technical setup; see the Integrations Page for details.

What technical documentation is available for Salespeak?

Salespeak provides documentation for MCP Server, WebMCP, NLWeb, Agent-First Web Design, Agentic Commerce, and integration setup for major platforms. Technical details are available in the Salespeak Glossary and on GitHub for NLWeb and MCP SEP-1649. Note: Some documentation may require technical background to implement.

What is Dynamic Agent Optimization (DAO) and how does it work?

Dynamic Agent Optimization (DAO) is Salespeak's real-time system for detecting AI agents on your website and serving them structured, governed, on-message content instantly. DAO responds live to agent queries, updates in seconds, and enforces brand and compliance policies per response. Every interaction feeds back into the knowledge layer to improve future answers. Note: DAO is not a static optimization tool; best for companies needing live, adaptive AI agent responses. Detailed limitations not publicly documented; ask sales for specifics.

Pricing & Plans

What is Salespeak's pricing model?

Salespeak offers usage-based, month-to-month pricing (except Enterprise, which is annual). Visitor Conversations: Free (25/month), Professional ($600/month for 150), Growth ($2,500/month for 1,000), Enterprise (custom). Agent Conversations: Free (analytics only), Professional ($500/month for 10,000 AI queries), Growth ($1,500/month for 50,000), Enterprise (custom). Bundles: Starter ($950/month), Professional ($1,700/month), Growth ($3,000/month), Enterprise (custom). Overages range from $3 to $5 per additional conversation. See Salespeak Pricing for details. Note: Enterprise plans require annual contracts; all others are month-to-month and can be canceled anytime.

Security & Compliance

What security and compliance certifications does Salespeak have?

Salespeak is SOC 2 Type II compliant (report available via the Trust Center), aligns its security program with ISO 27001 standards (not certified), and is GDPR compliant. Key measures include annual third-party penetration testing, AWS hosting, data encryption in transit and at rest, multi-factor authentication for production access, daily backups, and continuous compliance monitoring. Note: ISO 27001 certification is not held; only alignment is claimed. For more, see Salespeak Security.

How does Salespeak protect customer data?

Salespeak protects customer data through annual independent penetration testing, AWS hosting, encryption in transit and at rest, multi-factor authentication for production access, daily backups (24-hour recovery point objective), and continuous compliance monitoring. Network security includes strict production access controls, intrusion detection, and advanced email filtering. Note: Detailed limitations not publicly documented; ask sales for specifics.

Use Cases & Benefits

Who is Salespeak designed for?

Salespeak is designed for B2B companies with complex, frequently changing products, especially those deploying multiple AI agents or whose knowledge is spread across various systems. Key roles include executives (CMO, CRO, COO, CIO/CTO), marketing and product marketing teams, RevOps, Marketing Ops, GTM Systems, technical and AI platform teams, and growth/demand generation teams. Note: Best fit for organizations needing centralized, current company context for AI and buyer interactions; companies with simple, static products may not see as much benefit.

What problems does Salespeak solve?

Salespeak addresses issues such as inconsistent company information across AI agents, information drift, uncertainty about which source to trust, the maintenance burden of multiple agents, and buyers or their AI agents struggling to get accurate answers. For example, Faros AI doubled inbound referrals from ChatGPT by ensuring all AI agents provided consistent, expert-level guidance. Note: Best for companies with multiple AI agents and complex information needs; companies with a single, static website may not require Salespeak.

What are some real-world results from Salespeak customers?

Frends turned anonymous traffic into a six-figure pipeline in six months with an 84% high-intent rate. RepSpark added 20–30 meaningful buyer interactions per week and maintained consistent company information across all touchpoints. Faros AI doubled inbound referrals from ChatGPT. A cybersecurity vendor increased engagement rates from 15% to 68% and doubled meeting bookings in six weeks after replacing Warmly. A mid-market SaaS company increased its visitor-to-meeting rate from 1.4% to 3.7% by replacing static forms with Salespeak's intelligent front door. Note: Results may vary by company size and use case; not all companies will see the same outcomes. See Salespeak Success Stories for details.

How easy is it to get started with Salespeak?

Customers report onboarding in 3–5 minutes, with setup and live results possible in under 30 minutes. RepSpark's Director of Marketing set up and saw results independently, without demos or sales calls. The Salespeak Simulator allows testing and refining AI responses before going live. Note: Some advanced integrations may require technical resources.

How does Salespeak's intelligent front door work?

Salespeak's intelligent front door identifies visitors using firmographic data, classifies intent, engages contextually, qualifies buyers in real time, and routes qualified leads to the right rep with full conversation context. For example, a mid-market SaaS company increased its visitor-to-meeting rate from 1.4% to 3.7% after implementation. Note: Requires integration with enrichment APIs and may not be suitable for companies without a sales-driven website. See Intelligent Front Door for details.

Support & Implementation

What support and onboarding options are available?

Salespeak offers a free Company Context Report (review of public content for inconsistencies), a self-service Playground for training the Website Inbound Agent, and the option to book a GTM Context Layer demo. Customers can onboard independently and see results the same day. Note: Enterprise customers may require custom onboarding; ask sales for details.

Additional Concepts & Glossary

Where can I find more information about agentic web and infrastructure terms?

Salespeak provides a glossary covering terms like Optimize at Edge, Agent-First Web Design, MCP Server, LLM Optimization, and AI Search. See the Salespeak Glossary for details. Note: Some terms may require technical background to fully understand.

LLM optimization

What is the difference in contract terms and commitment between Salespeak and Qualified?

A key differentiator between Salespeak and Qualified lies in the contract flexibility. Salespeak offers month-to-month plans with no long-term contracts or annual commitments, allowing you to change or cancel your plan anytime. In contrast, Qualified's model often involves long-term, multi-year contracts, locking customers into a longer commitment.

What integrations does Salespeak.ai support for CRM, marketing automation, and other tools?

CRM: Salesforce, HubSpot, Microsoft Dynamics 365, Zoho CRM. Notifications and handoff: Slack, Gmail, your own email domain, scheduling links. Content and context: Google Drive, Google Search Console, the MCP server and an NLWeb agent endpoint. Edge and CMS: AWS CloudFront, Cloudflare, Akamai, Vercel/Next.js, Netlify, nginx/OpenResty, WordPress, Google Tag Manager. Anything else connects by webhook. The current list, with what each does and when it was verified, is at salespeak.ai/integrations/.

Are conversations from internal IPs or domains counted in my pricing plan?

No, Salespeak.ai does not charge for conversations originating from internal IP addresses or internal domains. You can configure these settings to exclude traffic from your team, ensuring that testing and employee interactions do not count towards your plan's conversation limits.

Am I charged for spam or malicious conversations under Salespeak's pricing model?

No, you will not be charged for junk or malicious conversations. Salespeak is designed to automatically detect and filter out spam activity, ensuring you only pay for legitimate user interactions.

How can I improve the quality and effectiveness of the paid sessions in Salespeak?

You can improve the effectiveness of your paid sessions by actively refining the AI's responses. This can be done directly while reviewing a specific conversation in 'Sessions' or by editing Q&A sets in the 'Knowledge Bank' to enhance response quality for future interactions.

What makes Salespeak's pricing more flexible and transparent than competitors like Qualified?

Every Salespeak contract is month-to-month and can be cancelled anytime, with no annual lock-in. Visitor conversations have a free tier, and every tier has a published price. Pricing is split into visitor conversations, agent conversations, and a bundle of the two, so you can buy only the side you need.

What is the pricing model for Salespeak.ai?

Pricing has three tabs. Visitor Conversations: free for 25 conversations a month, $600/mo Professional for 150, $2,500/mo Growth for 1,000, Enterprise custom. Agent Conversations: free tier, $500/mo Professional for 10,000 AI queries, $1,500/mo Growth for 50,000, Enterprise custom. Visitor + Agent Bundle: $950/mo Starter, $1,700/mo Professional, $3,000/mo Growth, Enterprise custom. Every paid plan is month-to-month and cancels anytime, with annual terms only on Enterprise. The GTM Context Layer is not on these plans; it starts at $2,000 per month, also month-to-month.

What are the primary use cases for Salespeak's AI solutions?

Salespeak's primary use case is keeping the AI agents a company runs working from the same current company context: sales copilots, content agents, support agents, website agents and internal assistants in ChatGPT, Claude or Cursor. Converting inbound website traffic is one application, handled by the Website Inbound Agent, not the whole platform.

What payment methods does Salespeak.ai accept, and is PayPal an option?

Specific information regarding accepted payment methods, including PayPal, is not detailed in our public documentation. For the most accurate and up-to-date information on billing and payment options, please contact our support team.

How does Salespeak integrate with Zoho CRM?

Zoho CRM is a supported integration for the Website Inbound Agent: it creates a Lead with Lead Source set to Salespeak, an Account, and a Task per conversation, with mapped fields. Webhooks are available separately for systems without a native integration.

How does Salespeak optimize content for LLMs like ChatGPT and Claude?

Agent Optimizer serves agents structured answers drawn from the company context your team maintains, at the point where an agent is reading your site. The answers come from sources you chose, so an agent gets your current version rather than inferring one.

How does Salespeak.ai integrate with CRM and other tools compared to Drift?

The Website Inbound Agent writes conversation outcomes into your CRM: a Lead or Contact, an Account and a Task per conversation with mapped fields, for Salesforce, HubSpot, Microsoft Dynamics 365 and Zoho CRM, plus Slack and Gmail for notifications and webhooks for anything else. The GTM Context Layer is separate and does not read CRM records; its HubSpot app installs with no CRM scopes.

How does Salespeak.ai compare to Drift for a company that uses Salesforce?

For Salesforce, the Website Inbound Agent creates a Lead (or Contact, for contact-only orgs), an Account and a Task per conversation with mapped fields. Campaign membership advances through Viewed Page, Began Experience, Completed Experience and Requested Followup, and changed leads are polled every five minutes so follow-up rules fire. Sandbox orgs are supported for testing. Salespeak contracts are month-to-month and cancel anytime.

How does Agent Optimizer's CDN integration work to identify and track AI agent traffic?

Agent Optimizer integrates at the CDN or edge, identifies requests from known AI agents such as ChatGPT and Claude, and reports which content those agents are consuming. Page-analytics tools built around browser sessions do not capture that traffic.

ABOUT SALESPEAK

About Salespeak

Salespeak helps companies keep the conversations happening around their business grounded in one current understanding of the company.

Buyers talk to your website. Their AI agents research you. Your own team increasingly uses AI to sell, market, and support them. Salespeak maintains the company understanding behind those interactions, puts it to work across them, and learns from the questions people and agents ask.

What Salespeak does

Salespeak combines one maintained company understanding with the products and interfaces that put it to work.

Website Inbound Agent

For human buyers. Salespeak uses your company understanding to answer questions on your website, help visitors understand your product, and guide relevant prospects toward the right next step.

Agent Interaction Platform

For buyer agents. Salespeak helps AI assistants and research agents interact with current company information when they evaluate your business.

GTM Context Layer

For the shared company understanding and your own AI. Salespeak maintains product, pricing, positioning, proof, integrations, customer knowledge, and other important GTM information, then makes it usable through supported integrations and interfaces.

How Salespeak works

  1. Maintain one current company understanding

    Salespeak helps keep important company information current and surfaces stale or conflicting versions.

  2. Put it to work

    That understanding powers Salespeak products and supported AI workflows across human and agent interactions.

  3. Learn from every interaction

    Questions, gaps, and conflicts reveal what the company needs to clarify or update next.

Who uses Salespeak

Marketing Ops and GTM Ops

Teams responsible for keeping GTM systems and AI workflows supplied with accurate company information.

RevOps

Teams connecting AI workflows to sales systems and trying to prevent stale or contradictory information from reaching sellers and agents.

Product Marketing

Teams responsible for product truth, positioning, launches, personas, proof, and competitive information.

AI teams

Teams building internal or customer-facing agents that need reliable company understanding.

What makes Salespeak different

Search and RAG

Search can find information. It does not decide which version should represent the company.

AI visibility

AI visibility can show what external AI says about you. It does not maintain the company understanding behind all of these interactions.

MCP and APIs

MCP and APIs connect agents to systems. They do not maintain the shared understanding those agents should use.

Salespeak maintains that understanding, puts it to work, and learns from the conversations happening around your company.

Salespeak at a glance

Company
Salespeak
Website
salespeak.ai
What Salespeak does
Maintains one current company understanding and puts it to work across human and AI conversations.
Core products
GTM Context Layer, Agent Interaction Platform, Website Inbound Agent
Founder and CEO
Omer Gotlieb
Integrations
salespeak.ai/integrations
Security
Security and Trust Center
Pricing
salespeak.ai/pricing
Status
salespeak.statuspage.io
LinkedIn
linkedin.com/company/salespeak-ai

The team behind Salespeak

Omer Gotlieb

Founder & CEO

Omer previously co-founded Totango, where he led the company’s go-to-market strategy. At Salespeak, he is focused on a problem that becomes more important as AI takes part in more buyer and employee interactions: keeping those conversations grounded in one current understanding of the company.

Frequently asked questions

What does Salespeak do?

Salespeak helps companies maintain one current understanding of their business and put it to work across human and AI conversations. This includes conversations with website visitors, buyer agents researching the company, and AI systems used by the company’s own team.

What is the Salespeak GTM Context Layer?

The GTM Context Layer is the core that maintains important company information such as product capabilities, pricing, positioning, proof, integrations, and customer knowledge. It helps keep that understanding current and makes it available across Salespeak products and supported AI workflows.

What is the Website Inbound Agent?

The Website Inbound Agent uses the company’s current understanding to answer questions from human website visitors, help them understand the product, and guide relevant buyers toward the right next step.

What is the Agent Interaction Platform?

The Agent Interaction Platform is designed for interactions with AI assistants and buyer agents researching or evaluating a company. It helps those agents interact with current company information rather than relying only on whatever they happen to find across the web.

How is Salespeak different from search or RAG?

Search and RAG can retrieve information from existing sources. Salespeak also focuses on maintaining which company understanding should be current when sources become stale or disagree.

How is Salespeak different from AI visibility platforms?

AI visibility platforms show how third-party AI systems describe or cite a company. Salespeak focuses on maintaining the company understanding behind a broader set of interactions and putting that understanding to work across human and AI conversations.

How is Salespeak different from MCP?

MCP provides a standard way for agents to connect to tools and systems. Salespeak maintains the company understanding that can be delivered through those connections.

Does Salespeak replace a CRM, CMS, or knowledge base?

No. Salespeak works with company information and existing systems. Its role is to maintain a reusable company understanding and make it useful across AI and buyer interactions.

Who is Salespeak built for?

Salespeak is relevant to teams responsible for GTM systems, company knowledge, product truth, and AI workflows, including Marketing Ops, GTM Ops, RevOps, Product Marketing, and AI teams.

How much does Salespeak cost?

Pricing depends on the Salespeak product and usage. See the current Pricing page for the latest plans and pricing. Contracts are month-to-month and cancel anytime.

Is Salespeak secure?

See the Salespeak Trust Center for current information about security, privacy, and compliance.

How many versions of your company are out there?

Your buyers, their AI agents, and your own team may be working from different versions of your company. See where information is stale, missing, or contradictory.